What would you do if you were a PR flack for the nuclear industry? Would you lay low after the recent earthquake and tsunami in Japan that severely damaged the Fukushima Nuclear Power Plant?

What would you say if you were on television and the talking head asked you about the prospect of nuclear power? How would you spin the story to your advantage, or is there any advantage that you can grab on to as a PR person?

Tim ‘Gonzo’ Gordon and Roger Pike discuss the PR challenges of the nuclear industry in the wake of current events.

By Digital Globe (Image courtesy of Digital Globe) [CC-BY-SA-3.0 (www.creativecommons.org/licenses/by-sa/3.0)], via Wikimedia Commons

 

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